Pricing your product is one of the critical processes because it needs to be lower than the prices of the products of competitors. On the other hand, the price should be enough to give you a handsome profit. So getting both the goals is only possible if you have deep knowledge about the strategies that are used to price products on amazon.

Harvard Business Review published a study, it stated that only a 1% improvement in product price can earn you an 11.1% increased profit. It is an ideal price to profit ratio. If you know how to sell the most profitable amazon products then it is going to help you in your amazon journey.

The majority of online shoppers compare the reviews of different product listings and prices to purchase anything. So they check feedback and try to buy the best quality product ata less price. In case of unnecessary and non-branded items, people will not spend a lot of money to buy these products. They will try to get these products at a low cost.

There are different factors that hamper or boost your success in your online business but the vital factor is to price the products smartly to earn more and more profit from your investment.

In this article, you are going to discuss the three major elements that every seller should take into consideration before finalizing the prices of your product.

Competition:

Millions of sellers are available online to earn profit by selling their products. So it is always important to check the product competition on Amazon. If you are not conscious about the values of your product and its competition in the market then your product sales are going to be affected negatively.

This is the reason behind deep research about product pricing and competition in the market.

Cost Calculation:

Cost calculation is a tough task because you need to think about all the money that you spent on your product from manufacturing to delivering it to the customer. In this way, you will be able to set reasonable prices for the product and earn a handsome profit percentage.

Storage cost, labor cost, shipping, assembly cost, and all others should be taken into consideration to run a successful business.

Customers:

Every product seller on amazon tries to make permanent customers by delivering excellent quality at reasonable prices. There are different types of customers that can be targeted.

Some customers try to get excellent quality and are ready to pay more for it because they prefer quality over quantity. They try to buy everything from the store that is delivering quality products.

Some customers try to get the product at reasonable prices by comparing the product pricing at different product listings. On the other hand, some customers do not compare prices or quality and they get ready to pay money for anything they like at first glance.

It is always beneficial to know about your targeted customers and then set prices for the product.